How Much Should a Small Business Website Cost?

Website pricing usually scales with three things: number of pages, complexity of features (booking systems, listings, payments), and how much custom design work is involved versus a templated approach.

A single well-crafted landing page is the fastest and most affordable way to test an offer or run an ad campaign, often costing a fraction of a full multi-page site.

A full business website with several pages, a contact form and basic SEO sits in the middle of the range, and is usually the right choice for an established business that needs to be found and trusted online.

Premium builds — with booking flows, property or course listings, or AI-powered features — cost more because they involve custom logic, not just custom design, but they also typically do more of the selling for you automatically.